Dara Keogh, CEO, GeoDirectory DAC
Dara Keogh is the CEO of GeoDirectory, a cutting edge technology company. GeoDirectory provide unique and definitive databases of all 2.2 million residential and business addresses in the Republic of Ireland. Key to Dara’s role is the development of easy to use, intuitive services that help organisations capitalise on one their most important assets, namely their own data.
An MBA graduate of UCD, Dara rose through the ranks of An Post where he served in a number of sales and marketing management roles, before taking up the helm at GeoDirectory in 2007.
Dara, who is regular speaker at business and tech conferences, specialises in innovation, data management, location mapping and address management. With a keen interest in marketing and consumer behaviour, Dara applies his knowledge to service improvements and continual upgrades for the business, crucial in such a fast paced sector.
Dara uses his leadership skills to empower his team to help grow GeoDirectory’s client base and to manage a wide range of complex data projects. Helping clients increase their revenues through clever applications of data provides him with the greatest job satisfaction.